Mike & Elizabeth talked with small business owners and entrepreneurs in SoHo, Manhattan. New York City is a dynamic city with diverse demographics. In order to thrive, businesses here need to keep up with a population on the move, high trend awareness and quick technology adoption. We discussed how these businesses can use available data for strategic planning and operational efficiency. SoHo is full of energy, and we are excited about what businesses here will do next. Subscribe to our newsetter to find out more about using data for better decisions.